Keynotes

Bernd Beetz, CEO of Coty

Bernd Beetz

Bernd Beetz is Chief Executive for Coty Inc., the French-founded fragrance and cosmetics company based in New York City. His career began at Procter & Gamble, where he spent 20 years. Mr. Beetz then led a turnaround at LVMH-owned Parfums Christian Dior France as its President and CEO.

In 2001, Mr. Beetz joined Coty, when the company was highly dependent on the Davidoff brand. He led two key acquisitions: the 2005 buy of Unilever Cosmetics International with its marquee Calvin Klein fragrance, and in 2007, the purchase of DLI Holdings, known in the beauty industry as Del Laboratories (parent company of Sally Hansen).

Mr. Beetz is credited with the resurgence of celebrity fragrances. Previously, accepted practice was for Hollywood stars to lend their names to a fragrance in the twilight of their careers. Mr. Beetz turned that idea on its head with the highly successful 2002 launch of Glow by JLo from young actress Jennifer Lopez. Subsequent alliances with supermodel Kate Moss, Celine Dion, Gwen Stefani, and the Beckhams proved this triumph was not a fluke. Beetz also upped the ante when he shortened the lifecycle of fragrance launches from the standard 12-18 months to just nine months.  Beetz doubled Coty’s revenues in his first five years at the helm.

Terry Lundgren, CEO of Macy's

Terry Lundgren

Terry J. Lundgren is the CEO, Chairman of the Board, President, and Director of Macy’s, Inc., the parent company of Macy’s and Bloomingdale’s department stores, a position he has served since January 2004.

Mr. Lundgren began his retailing career in 1975 as a trainee with Bullock’s, a Los Angeles based division of Federated. He held positions of increasing responsibility over the next decade in buying, store management, human resources and senior-level store management, as well as serving as the division’s director of stores. In 1987, he was named president and CEO of Bullocks Wilshire, then an upscale chain of specialty department stores owned by Federated.

Through his career at Federated/Macy’s, Mr. Lundgren is credited with being an innovator in merchandising, branding and localization. He was instrumental in developing the company’s private brands of merchandise, which have been among the best-selling and fastest-growing in the retail industry. Moreover, Mr. Lundgren led the 2005 merger of Federated Department Stores, Inc. and May Department Stores, Inc., creating one of the largest retailers in the world, with more than 800 U.S. stores and 2008 net sales of US$24.9 billion.

Mr. Lundgren has been awarded numerous honors. In 2008, he received the Gold Medal Award from the National Retail Federation, considered the retailing industry’s pre-eminent honor. In the same year, Mr. Lundgren was presented with Carnegie Hall’s third annual Medal of Excellence for outstanding philanthropic leadership in the arts. The gala held in his honor raised $4.2 million for Carnegie Hall.

Patrizio di Marco, CEO of Gucci

Patrizio di Marco

Patrizio di Marco is the President and CEO of Gucci, as position he has held since January 2009. Previously, Mr. di Marco acted as President and CEO of Gucci Group brand Bottega Veneta. He has also been a member of the Gucci Group Management Committee for eight years.

Mr. di Marco’s comprehensive twenty year career has yielded an extensive knowledge of and unique sensibility for the luxury marketplace. His professional experience is truly international, having held senior positions in Asia, Europe and America at various of the world’s most respected luxury brands, and brings with it a profound understanding of how global fashion systems work today.

After starting his career at the sportswear division of GFT, Mr. di Marco spent five years in Japan where he worked as Prada’s CFO and Marketing & Merchandising Director. As a director of joint venture companies between Prada and major partners in Hong Kong, Taiwan, and Singapore, he gained in-depth expertise of the Asian marketplace. From 1993 to 1998, Mr. di Marco was President and CEO of Prada America. He was then named Senior Vice President of Marketing and Communication at Louis Vuitton Americas, where he further developed important ties to the US market. Prior to joining Gucci Group, he was President and CEO of Celine, Inc.

Mr. di Marco’s broad luxury goods experience culminated when he took the helm of Bottega Veneta in 2001. He achieved a remarkable turn-around, transforming the Italian brand from near bankruptcy into one of the world’s most exclusive and fastest growing luxury brands.

As a champion of essential luxury in which quality and craftsmanship are paramount, Mr. di Marco has become known for his focused approach to the business. His support of the ‘Made in Italy’ tradition is unwavering. Mr. di Marco’s vision is now being applied to Gucci, where the storied Italian brand’s exclusive heritage and long-lasting values are emphasized in conjunction with its high fashion and aspirational style.